We’re proud to share that Trinity Advisory has been named a finalist in four categories at the Australian Accounting Awards 2025, presented by Accountants Daily. Finalists are drawn from more than 300 entrants across 36 categories, highlighting the depth of talent in the profession. See the official finalists and winners list.
Our finalist categories:
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Boutique Firm of the Year (less than 20 employees)
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Business Advisory Firm of the Year
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Partner of the Year – Boutique Firm (Rod Sherrington)
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Regional/Suburban Firm of the Year
Why this matters for trade-based businesses
Awards don’t build businesses — people do. These nominations recognise the way our team partners with builders, cabinet makers, HVAC, mechanics and electricians from Cairns and the Sunshine Coast to move from the grind of self-employment to the freedom of true business ownership. That means clearer numbers, better decisions, and a business that runs without you 24/7.
Update (20 June 2025): Our Managing Director Rod Sherrington went on to win Partner of the Year (Boutique Firm) at the 2025 awards.
About the Australian Accounting Awards
Run by Accountants Daily, the awards are a national program recognising firms and professionals shaping the industry. In 2025, over 307 finalists were selected from hundreds of submissions, with winners announced at a black-tie gala in Sydney on 20 June 2025. Read the program coverage and event wrap.
You can view the official finalists list — including Trinity Advisory and Rod Sherrington — on Accountants Daily: 2025 Winners & Finalists.
Our categories, explained (and what it means for you)
| Category | What judges look for | What it means for clients |
|---|---|---|
| Boutique Firm of the Year (<20 employees) | Excellence in client outcomes, innovation and firm performance among small teams | You get a nimble, relationship-first team that still delivers enterprise-grade thinking |
| Business Advisory Firm of the Year | Proven impact of advisory on client growth and decision-making | Coaching with numbers: pricing, cash flow, profit and strategy support you can act on |
| Partner of the Year – Boutique Firm | Leadership, client results, team development and community impact | A hands-on senior advisor invested in your success, not just your tax return |
| Regional/Suburban Firm of the Year | Quality and access to services outside capital cities | Top-tier advisory available locally in Cairns and the Sunshine Coast |
Leading with purpose: community first
In November 2024, our Cairns team raised a record $411,000 at our Annual Christmas Charity Fundraising Auction, bringing our five-year total to $1.275 million for the Far North Queensland Hospital Foundation. Learn more about the FNQ Hospital Foundation or support their work.
We also sponsor an annual award through the Business Liaison Association, helping the next generation of business leaders in Far North Queensland. View the BLA awards.
A quick thank you
To our team, clients, and community — thank you. Recognition like this isn’t possible without your trust and support. And to our fellow finalists across Australia: congratulations. It was a competitive field in 2025, with judging made tougher by the volume and quality of entries.
What’s next (and how we can help)
Awards are a milestone, not the mission. If you’re a trade business owner ready to improve margins, price with confidence, and build a business that runs without you, let’s talk.
CTA: Book a strategy call with our team »
Outline
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The headline news (finalist in four categories)
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What the awards are and why they matter
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Our categories and what that means for trade clients (table)
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Community impact and local partnerships
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Update on winners (20 June 2025)
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Call to action for trade businesses
Full article
Recognition for doing things differently
Trinity Advisory began as a traditional compliance practice. We’ve since rebuilt our model around advisory-led, relationship-first support for regional, trade-based businesses. These finalist nods reflect work that helps clients move from “on the tools” to “in control” — with pricing that protects margin, cash flow you can plan around, and numbers that guide decisions week to week.
The industry’s big night
The Australian Accounting Awards is one of the profession’s headline events. In 2025, more than 300 finalists were selected across 36 categories, drawn from hundreds of submissions nationwide — a strong signal of how competitive the field has become. Winners were announced at a gala at The Star, Sydney on 20 June 2025. See the coverage.
For the official finalists list (and later, winners), see Accountants Daily: 2025 Winners & Finalists.
Four categories that align with our mission
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Boutique Firm of the Year (<20 employees) — Acknowledges small teams delivering outsized results. Our size keeps us close to clients while our methods stay rigorous.
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Business Advisory Firm of the Year — Recognises advisory that changes outcomes. For us, that’s practical coaching using live numbers: job profitability, labour recovery, cash flow and pricing.
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Partner of the Year – Boutique Firm (Rod Sherrington) — Reflects leadership and client impact. Update: Rod was awarded Partner of the Year (Boutique Firm) on 20 June 2025.
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Regional/Suburban Firm of the Year — Confirms that owners in Cairns and the Sunshine Coast can access the same calibre of advisory as any capital-city firm.
Community first, always
We’re proud that growth has enabled greater community impact. In 2024, our Annual Christmas Charity Fundraising Auction raised $411,000, taking our five-year total for the FNQ Hospital Foundation beyond $1.275 million — funds that stay local to improve services and facilities across FNQ hospitals. About FNQHF
We also support the Business Liaison Association awards in FNQ, encouraging senior secondary students to pursue further education and leadership in business. Explore BLA awards.
Built for trade business owners
If you’re a builder, electrician, HVAC tech, mechanic or cabinet maker, you’re juggling quotes, crews and cash flow. You don’t need theory — you need a plan. Whether you’re in Cairns or the Sunshine Coast, our team is close by and ready to help:
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Visit our Cairns page
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Visit our Sunshine Coast page
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Meet your team
Next step: Book a strategy call »
FAQ
Who runs the Australian Accounting Awards?
The program is run by Accountants Daily, recognising firms and professionals across Australia.
How many finalists were there in 2025?
More than 300 finalists across 36 categories.
When were the winners announced?
At a black-tie gala in Sydney on 20 June 2025.
Did Trinity Advisory win any awards?
Yes — Rod Sherrington won Partner of the Year (Boutique Firm).
How does Trinity Advisory help trade businesses?
Through advisory-led coaching with numbers: pricing, cash flow, job profitability and practical planning — available locally in Cairns and the Sunshine Coast.
