Raise Prices Confidently.
Avoid Discounts That Kill Profit.

Use our Free Pricing Calculator to see the real impact of price changes on your trade business — including revenue, profit, customers, and your team.

Instant results. No waiting. 

Enter Your Real Numbers Below to See the Impact of a Price Change

This model calculates how different pricing decisions affect your business. Just fill in a few key figures — we’ll do the rest.

Normalised Gross Profit Margin

33.33%

Your Normalised Operating Profit

37,500

Price Increase Model

This table highlights the impact of changes to pricing across your key P and L.

Price Increase

What Happens If You Raise Your Prices?

This is your tailored pricing forecast showing the impact of different price increases — from 5% up to 100%.

For each level of increase, we calculate:

Revenue Growth Impact

How much extra income you’d generate

Normalised Operating Profit (NOP)

How much more profit your business could make overall

Average Sale Price

What your new job or hourly rate would be

Normalised Gross Profit (GP)

The increase in dollar profit and margin on your jobs

Customer Impact

How many customers you could afford to lose and still maintain the same gross profit

Impact on Staff Wages

If you pass part of the increase to your team, how much more you could afford to pay them

Use this section to test pricing changes — and understand how small increases could create big results for your bottom line and your team.

Discounts Provided

What Happens When You Discount Your Prices?

Discounting might win work — but it can destroy your profit.

This model shows the revenue, profit, and customer impact of offering discounts from 5% up to 100%.

For each discount level, you’ll see:

Loss of Revenue

How much income you lose from the discount

Normalised Operating Profit

The impact on your total business profit

Average Sale Price

Your reduced hourly or job rate after the discount

Normalised Gross Profit

The reduction in profit dollars and gross margin

Customer Impact

How many customers you could afford to lose and still maintain the same gross profit

Use this to understand the true cost of discounting — and avoid undercharging that eats into your margins.

Not sure what to do with your results?

Book a free strategy session and we’ll walk through your numbers together — so you can price with confidence.